Dhurandhar Word of Mouth is Doing What No Marketing Budget Ever Could

Dhurandhar Word of Mouth is Doing What No Marketing Budget Ever Could

In an era where ₹100-crore marketing campaigns, paid trends, and celebrity interviews decide a film’s fate, something rare and beautiful is happening with Aditya Dhar’s Dhurandhar. The film is not being carried by posters or paid previews. It’s being carried by people who watched it on Friday and dragged ten more friends on Sunday.